FITS, an industry leader in athletic equestrian apparel, has added two new colors to its flagship, pull-on breech: FITS Performax™ All Season breeches are now available in stylish Raisin and Blue Smoke.
“Color is a very subjective thing,” says CEO and founder, Sheryl Rudolph. “We always select our new colors based on what will be flattering to the rider and the horse as well as paying attention to the latest color fashion trends. We watch what’s trending but our litmus test is always what works best for our market.”
Rudolph elaborated: “For example, the fun colors seen in sportswear jeans are darling; but simply don’t translate to the barn. Our research showed that the richness of these particular colors have universal appeal and complement almost any top, saddle, or horse for that matter.”
“While we love these new colors and giving our customers a wider selection,” says FITS Sales Director, Mollie Wolfe Skopil, “it is what you don’t readily see in a Performax breech that truly separates it from any others on the market.”
The patented, feature-packed breech boasts segmented, perforated deerskin leather; Powernet™ ab panel and inner calf lining; leather and seam free,
gusseted crotch with body sculpt fabrics and engineering. And now it comes with belt loops.
As the All Season name implies, Microfibre fabric with both wicking and warming properties keep riders cool in hot weather and insulate in cold weather. FITS goes so far as to guarantee that Performax breeches are the most comfortable a rider can wear.
Priced at $248, the signature breech is found in stores throughout FITS’ network of some 200 fine equestrian apparel retailers. Three other colors- five in all- Mink, Sahara and Black come in sizes XS (0-2), SM (4-6), MED (8-10), LRG (12-14) and XL (16-18).